Guangdong China Touring Exhibit
CDG planned, designed, and installed a traveling exhibit and stage for the Guangdong Light Industries Council of The People's Republic of China to tour the U.S. In collaboration with the Council and U.S. sponsors we developed 2 strategies, one for the American merchant buyers and one for American consumers.
We were careful to plan a high entertainment value presentation to attract a large consumer crowd that reassured merchant buyers. The exhibit began with a multi screen multimedia presentation narrating the 200 years of Chinese-American trade and ended with a performance stage. In between we planned garden-like merchandise displays to recreate the mazey, mysterious classic Chinese garden experience of "One View Per Step".
